Global Business

Shinetech was a smaller company that did most of its business outside of China. Its focus was on IT solutions for other companies as well as specializing in building software programs to meet specified needs for their clients. The owner seemed to have a great vision, but the lack of organization and a business plan could eventually diminish their marketing opportunities that are available, especially in China. The owner was more consciously aware of his employees and their benefits, which is a great managerial skill, but on the other hand, his lack of a strategic business plan might just affect the entire firm.

-Stacy